About us

We partner with retailers and wholesalers to unlock improved costs by leveraging increased buying scale. Through industry experience, commercial insight and smart thinking, we deliver measurable cost improvements that support long-term growth. 

Key focus

  • We focus on unlocking better value, quality, & prices on retailer own brands

  • By increasing buying scale, we can access a wider range of suppliers and products

  • We help improve buying margins

How we work

  • WRBG facilitate state of the art e-auctions to help unlock value

  • We support buying teams by creating access to improved buying scale

  • We simplify sourcing so that suppliers can access multiple retailers quickly and efficiently

  • By agreeing aligned buying scope across multiple retailers & wholesalers, we create efficiency for suppliers

  • All aspects of the proposition are agreed pre-tender so that retailers get what they need and suppliers understand what the customer wants.

  • "Their attention to detail and commitment" to quality truly stood out. We’ve already recommended them to others.

    —Giles Smith

  • "Creative, reliable, and genuinely passionate about what they do."

    —Former Customer

  • "A professional team that delivers on their promises."

    —Former Customer

  • "Every detail was thoughtfully executed. We're thrilled with the outcome."

    —Former Customer

Get in touch today.

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Book a consultation