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Wholesale & Retail Buying Group

Unlock yourbuying power.

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E-tender auctions on own-label
(01)Who we are

We partner with retailers and wholesalers to improve costs through increased buying scale, leveraging industry experience and commercial insight for measurable cost improvements that support long-term growth.

Unlocking better value, quality, and prices on retailer own brands

Accessing wider supplier and product ranges through increased buying scale

Improving buying margins

(01)How it works

Buying power compounds when volumes combine.

  • 01Aggregate volumes
  • 02Run the e-tender
  • 03Unlock the gain
01

Aggregate volumes

We combine the buying volumes of multiple retailers and wholesalers into a single, credible proposition.

(03)Proven in 2025
Across 2025 WRBG has delivered double digit COGS reductions on significant categories.
The WRBG has helped us achieve double digit COGS savings on several key commodity categories which has helped us lower prices.

WRBG partner — 01